Keeping kids off the street through sports

Siyaphambili Youth Development, which is based in Cosmo City, is striving to use sport as a way to keep the youth away from the streets.

The organisation’s intention is to curb the rise of teenage pregnancies and drug addictions in the community, according to Siyaphambili Youth Development President Mbulelo Ngcobo.

He said that the foundation aims to equip young boys and girls through soccer and netball respectively.

“We established the organisation with an aim to keep the children off the streets,” Ngcobo said. “We recently hosted a 5 aside soccer tournament and netball tournament in Tanzania Park in extension 2 to keep the kids occupied. The tournament was a success because we managed to award trophies to the winners. However, we badly need sponsors because we want to host the tournament every year.”

Ngcobo said Siyaphambili Youth Development is striving to create opportunities for the youth through sports.

“Some children are not academically gifted, but possess amazing talent in sports,” Ngcobo said. “So we aim to assist them to go as far as possible through sports. As time goes on, we want to help schools with donating books, pads and other important things needed by school children.”

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Zandspruit soccer tournament held

“Our aim is to have a big soccer tournament in every three months,” said Zandspruit Youth Forum leader David Mangena during a one day soccer tournament held on 22 November in Zandspruit.

 Hundreds of soccer enthusiasts turned out to witness the tournament, which was organised by Zandspruit Soccer Forum. Kasi Shakers of Cosmo City beat Honeydew Sundowns in the final to win the tournament.

Mangena said the community needs to become known for good things instead of getting attention through violent strikes. “We need to inspire the young generation by good things happening in the community, and football is one of the positive things in Zandspruit.”

During the tournament, Mangena, who has been working with the community since 2010, awarded trophies and soccer uniforms to the winners.

“I am very happy for the winners,” Mangena said. “They must always work hard to keep winning. I was expecting that the trophy will remain in Zandspruit. I am also happy for the people who came in numbers to support.”

 Hosting a successful tournament is not always easy, Mangena said.

“We are extremely happy to see community members enjoying local football,” said Faraday Maepa, one of the tournament organisers. “It is a positive programme in the community because it helps young players to realise their dreams.”

Chivas toasts new season with man united drinks kit

whisky maker and Manchester United partner Chivas has launched a new ‘Cheers from Home’ campaign for the new football season.

Delivering matchday kits to football and whisky fans to toast the new campaign, the initiative will begin in time for the second weekend of top flight fixtures - after Manchester United’s first game of the new season was postponed to give players a rest after their extended Europa League duties in Germany in August.

The brand enlisted United legend Andrew Cole to front the campaign, which the brand hopes will bring the pre-game bar experience into fans homes by providing everything they need to create the perfect Chivas Highball at home.

Nick Blacknell, Chivas Marketing Director said: “With football fans across the country unable to head back into stadiums to support their team, we wanted to provide them with an at-home experience to bring a little extra to match day.

Our ‘Cheers from Home Delivery Service’ isn’t a replacement for the live stadium experience, but we hope football fans will still enjoy all the match day drama, with a dram.”

The kit includes glasses, as well as whisky, ice and garnish, and will also feature a limited edition Manchester United version available exclusively in Manchester.

By: Sport Industry Group


07 Sep 2020

By: Sport Industry Group

Vitality has announced new deals with six football clubs, covering both men’s and women’s teams with each.

The health and life insurance company says its commitment to the women’s teams in particular will highlight the gap in physical activity between men and women, something it says has been exacerbated during the coronavirus lockdown.

The brand has announced new deals with Bournemouth Women, Newcastle United Women, and Leicester City Women, as well as the men's and women's teams at Crystal Palace, Leeds United and Southampton. Vitality has additionally confirmed an extension to the partnership it has with the Bournemouth men's team.

Vitality says the exact partnership it has with each club differs, but includes either shirt or short sponsorship or Official Wellness Partnerships, depending on the club.

“We are pleased to announce our partnerships with these six football clubs, across both the men’s and women’s game,” said, Neville Koopowitz, CEO, Vitality.

“Today’s announcements affirms our commitment to the women’s game and our aspiration to inspire many more women and girls to get and stay physically active. There has never been a more important time to get involved in women’s football, and including both the women’s and men’s teams in our football partnerships acknowledges the stark difference between how active men and women are, and the negative impact that COVID-19 has had on women’s activity levels. 

“By working with the clubs we hope to drive visibility of both the women and men’s team, showcasing this great sport and encouraging millions more people to get active and play football, which is all in line with our core purpose to make people healthier and enhance and protect their lives.”

Vitality says it will work with the clubs to drive visibility of the women’s game and inspire girls and women to take up football and other sports.

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